Walden University in an online university that had a very outdated, mostly manual application process for its prospective students.
In order to attract and retain more prospective students, we set out to simplify the application process, make it a more engaging to select a program of interest, and give them intuitive tools to gather all the documents and information needed to apply. The target users (prospective students and administrators) needed to be able to view the status of an application, request and upload transcripts, and receive alerts if either party needed to take action at any given step. The solution also needed to be mobile-friendly.